Citibank is one of the largest banks in the world, with a strong presence in India offering a comprehensive set of services from Credit Cards, Loans, Investments, Insurance and NRI Banking. Communication with customers is an area that Citibank drives focus on, be it in the form of advertisements, direct mails or welcome notes. And thus, though there were those offline welcome packs in printed form...

The Levi’s® India Facebook Page, started in 2009, is an online property managed and maintained by Interakt as part of the digital activation of the brand. Even with only a few hundred members to begin with, Interakt fast realized that the Levi’s® India Facebook page was an important channel of communication for brand loyalists, who wanted to show their brand love and also seek answers for...

With the IPL fever at an all-time high in the country, the glamour of the cheerleaders only added to the excitement! SpiritzandMore has been in the thick of it all with its exclusive coverage of IPL parties, some never-seen-before pictures of IPL events and exciting contests. But, one of the highlights of this season for it, has undoubtedly been its White Mischief Gals campaign.Leveraging the univ...

The Singapore University of Technology and Design is the new face of education in Singapore, with its unique focus on the niche areas of technology and design. Being a “new kid on the block”, in a sense, the University faced the test of entry into a competitive market, the urgency of bringing together a fine faculty and the need to connect with its youthful target audience. And once selecte...

The Jewel Box is one of Singapore’s most iconic tourist spots, situated at the top of Mount Faber, resting amongst the lush foliage with breathtaking views of the harbour. It is a part of Mount Faber Leisure Group’s strategic direction to add vibrancy to Singapore’s Southern precinct, setting it distinctly apart from other local attractions as a one-of-a-kind destination. Wanting to give...

Embarking on its latest engagement, this time with one of the biggest liquor giants of the world, United Spirits Limited (USL), Interakt now enters the league of big players in the digital business. With the launch of 'Spiritz & More', a multi-brand retail store for an array of liquor choices, United Spirits Limited (USL) has created a new eco-system for meaningful consumer engagements and...

Strategizing to leverage on the happening party season, Interakt and Levi's® conceived a marketing plan to tie in with the holidays and the festive season, replete with promotional offers, new collections and needless to say, quite a number of Levi's® goodies. Building on the successful Levi's® Diva campaign, featuring Priyanka Chopra in a virtual, online photo shoot, Interakt delivered Levi...

Interakt takes pride in the featuring of its CEO Redicka in a leading weekly for the Indian diaspora in Singapore named Tabla. The article, that forms part of a series sponsored by the Singapore Indian Chamber of Commerce (SICCI), celebrates young achievers in the Indian entrepreneur community, across different industries. Representing the communications space, the article titled 'A Quest for P...

Interakt's continued engagement with 24/7 Customer, India as its digital communications partner, marks the success of its foray into servicing the BPO sector. With the experience of having worked with 24/7 Customer in some its digital initiatives since the last year, Interakt looks forward to expanding on this relationship and working closely with them, to establish and communicate the organizatio...

Interakt is all set to establish a new online presence for TAKE Solutions that positions it as a Thought Leader, Trusted Advisor and Partner across its fields of specialty and articulates the brand's vision, products & services across the different geographical markets. TAKE Solutions is a publically listed company with headquarters in Princeton, NJ and Chennai, India. Since its inception i...