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With us

Communications inside out

Communications inside out

Communications inside out. It's how Interakt helps our clients close the gaps between the brand promises they make and the brand experiences they deliver. It's how we help them build lasting, rewarding relationships with all audiences—internal and external. It's how we make sure that every employee and channel partner works in total alignment, delivering value and delighting the customer at every interaction.

Brand delivery + Brand experience

Internal communications

That connect employees with the brand, ensure they understand its full meaning, and enable them to protect and enhance its value.

Brand positioning + Brand promise

External communications

That clearly articulate the brand promise, engage the audience, inspire them to action, and sustain long-term relationships.

Inside
  • Connect your employees with your brand to ensure they grasp its full meaning.
  • Empower them with learning and information to understand their role in keeping your brand promise and protecting brand value.
  • Enable each with knowledge and tools to recognize and respond to customer expectations, and to deliver rewarding brand experiences at every touch point.
Outside
  • Position your products, services, and campaigns only in ways the brand can successfully deliver.
  • Engage your customers and external audiences with digital communications that accurately articulate your brand promise.
  • Create experiences that capture their attention, inspire them to action, and sustain long-term relationships.

Align your brand inside out

A

Articulate
01

Introduce the brand to the audience at every appropriate touch point.

L

Lead
02

Persuade audiences to embrace the brand through strategic communication and dialog.

I

Inspire
03

Create engaging experiences to build the foundation for a lasting relationship.

G

Grow
04

Deliver consistently rewarding experiences at every touch point to achieve brand advocacy.

N

Nurture
05

Prove that the brand values loyalty and long-term relationships.

Levi's
B2C

Levi's® "Go Forth" global campaign

Inside

Engaged Levi's® in-store, retail staff members region-wide through social media to infuse them with the "Go Forth" spirit, the global advertising campaign theme, and equip them to deliver on the "Go Forth" promise with every customer in every store.

Outside

Launched a global online digital communication campaign to inspire the young and the young at heart with Levi's® pioneering spirit to "Go Forth and make the world to their liking"—the message of the overarching cross-channel, international initiative.

Nalco
B2B

Nalco Sales empowerment and process automation

Inside

Empowered the sales force through engaged learning and internal communications. Delivered the brand and product knowledge and consultative selling skills required to successfully launch a new technology product on a global scale.

Outside

Designed and built a multifaceted data and customer communications hub that consolidates all technology, product performance, and service information, emphasizing the value delivered—water, energy, and cost savings—to Nalco customers worldwide.