From chalk to cheese! Interakt delights Syngene with website transformation
05 Apr 2013
“Interakt took our website to a whole new height–from chalk to cheese.” That’s how Syngene’s Director, Peter Bains, described Interakt’s redesign and revamp of the corporate website for the global pharma research and manufacturing company, a subsidiary of Biocon Limited. Apparently users agree–the site has attracted over 3,600 visits within the first two weeks of its launch.
Web presence has become one of today’s mandatory branding elements for an organization. Making it more appealing to attract, engage, and influence their prospects, clients, customers, partners, and investors etc. is the crux of being competitive.
Syngene sought to transform the existing website into an effective platform to communicate with Syngene’s external stakeholders, attract global partners, and market their brand proposition and capabilities.
In the website redesign, Interakt focussed on user friendly architecture, pleasing yet professional design, seamless functionality, latest technology, and clear content that paved the way to transform their website to support their internal and external engagement.
Interakt is equally pleased that Syngene chose us as their partner to revamp the company’s most valuable online marketing asset….