Interakt at the Marketing Excellence Awards Singapore 2012
12 Dec 2012
Held annually, the Marketing Excellence Awards celebrates the best across the marketing communications services spectrum. And this year, Interakt was privileged to not only participate but also sponsor the Digital Marketing Excellence award recognizing organizations or agencies that have pushed the boundaries of digital communications through sound and innovative marketing strategies.
Offering participation across 19 categories, the MEA aims at reflecting the breadth of marketing disciplines, from creative advertising to the use of data analytics, media strategy, and consumer insights.
Distinguished judges of the various categories, including our CEO, Redicka Subramanian, evaluated the winners based on five criteria–strategic approach, creativity, innovation, implementation, and efficiency.
The winner of the Excellence in Digital Marketing award, beating some stiff competition, was Clozette for its Inter-Campus King & Queen 2012 contest. C & J CLARK won the silver medal for its online Clarks Spring Summer 2012 collection and the bronze medal was scored by Philips for its website “Are you snoring?”
To find out more about the participants and details of the event itself, please visit Marketing Excellence Awards Singapore 2013….